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MOVIDA - A MOVEMENT

 Inspired by it's Spanish roots, MOVIDA is a brand all about embracing the dynamic lifestyle. Dedicated to providing pieces that move with you, from day to night, work to weekend, and season to season. 

A Message from our CEO

To all the incredible women who have walked through the doors of MOVIDA, whether in our early days or just recently, thank you.  I’ve had the privilege of serving for over two decades.

As a woman, a mother, and a business owner, I understand the many roles we juggle and the paths we navigate, often filled with challenges, triumphs, and growth. When I started MOVIDA in 2000, it was a vision to create a space where women could not only find beautiful clothing but also feel confident and empowered in their journey, no matter where life takes them.

I’ve had the joy of watching customers evolve, from young women finding their style to mothers balancing it all. I’ve been inspired by your stories, your resilience, and your dreams. As a mother to my daughter, I’ve learned firsthand how important it is to build the future with confidence, for ourselves and the generations that follow.

Fashion —it’s how we express who we are, where we’re going, and the goals we want to achieve. It’s my mission to continue creating a brand that uplifts, inspires, and empowers women at every stage of their lives.

Thank you for being a part of the MOVIDA family. Together, we’re moving toward a future where every woman feels seen, supported, and confident in her own skin.

With heartfelt gratitude,
Gladys Contreras
CEO & Founder, MOVIDA

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Movida's Story 

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A Humble Beginning

Founded in May 2000 by Gladys Contreras in Farmers Branch, Texas, MOVIDA began as a modest storefront. At the time, Gladys was balancing her corporate career as a buyer at J.C. Penney while pursuing her dream of owning a boutique that would one day leave a lasting impression on the Dallas fashion scene. Her relentless work ethic and passion for retail were the driving forces behind MOVIDA’s rapid growth.
2000
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Mockingbird Station

MOVIDA expanded to Mockingbird Station, opening a spacious 2,800-square-foot storefront. For 15 years, we built a loyal clientele, becoming a beloved staple in the community. However, as the retail landscape evolved, we embraced change.
2002

Going Online

As the retail landscape evolved, we embraced change. In 2017, MOVIDA transitioned to an online boutique, allowing us to serve our customers in a more accessible way.
2017
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M.K.T.

Our journey came full circle in October 2020 when we returned to in-person retail by joining M.K.T, a modern marketplace in West Village. This exciting move allowed us to reconnect with our customers face-to-face and expand into premier shopping destinations across Dallas, including the Bishop Arts District and Lower Greenville
2020
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West Village with AB.LINO

After working and inspiring together since 2013, Alyssa and Gladys have opened their own space to share their woman-led brands in the heart of West Village, Dallas. 
2024